1. Frame the Problem: Bucketing
Does your client think everything is a problem?
That’s when you pull out the Bucketing framework.
Think of it like the consultant version of organizing a junk drawer.
You dump everything on the floor and organize it into boxes. No overlaps, and nothing’s missing.
What you end up with is a clean, logical picture or what actually drives the problem – not just a blob of its symptoms.
Imagine a consultant brought into a SaaS firm – convinced that their sales team wasn’t performing well.
Instead of scheduling training or hiring new people, she used the Bucketing framework to cover every possible cause – from pricing confusion to bad lead quality and clunky CRM.
Once everything was grouped, the real problem surfaced: positioning, not sales.
Marketing chased the wrong buyers, closing the wrong deals.
After refocusing the message and pipeline, they cut 30% off the sales cycle.
Bucketing didn’t just tidy up their thinking – it also reframed the problem entirely.
Download our template here and experience the quiet magic of a good structure:
Step 1 - Bucketing.pptx